• Boone Caughey

What I've Learned From Building Websites

I'm busy today but wanted to make a blog post, so here is a short list of lessons I've learned from building and tracking small business websites over the past decade:

  1. If you build it, nobody will come, unless you give them a good reason to.

  2. Not all marketing channels are relevant for your business.

  3. Your website should inform, entertain, and build trust.

  4. A good website can provide a ROI that would make Bitcoin blush .

  5. People spend a lot of time and money online, a lot.

Back to work!